Consistent social presence without the daily grind
D2C brand (anonymous) · Retail & e-commerce
3x
More posts per week, same team size
12 hrs
Saved monthly on drafting & scheduling
95%
Posts published on schedule
Challenge
Marketing could not keep up with posting across channels. Captions and creatives were rushed or skipped, and the calendar lived in spreadsheets. They needed repeatable workflows and light-touch review—not another tool nobody would use.
Solution
01AI scoped tone, brand guardrails, and channel mix with the client, then introduced a partner experienced in social ops and LLM-assisted content. The partner wired planning templates, draft generation, approval handoffs, and publishing across their stack so posts went out consistently with minimal daily effort.
Results
Weekly output roughly tripled without adding headcount. The team reclaimed about 12 hours a month previously lost to drafting and scheduling. On-time publishing rose to about 95%, and engagement held steady because the brand voice stayed consistent.
“We finally look active everywhere we need to be. 01AI pointed us to builders who understood social reality—not generic AI demos.”